Nandan Biomatrix, an integrated company in the field of Nutraceuticals and biofuels, today launched 'Bio-Rhythm' a natural product that fills the gap in the management of male sexual dysfunctions.Addressing media persons at the launch of the product B Jayakumar, Director Technical Nandan Biomatrix (NBL), said in the present era, men are under more pressure than ever before and the Bio-Rhythm is found to increase libido, reduce stress and improve energy.
Safety studies of Bio-Thythm reveal that Bio-Rhythm is safe for human consumption and suitable for long term usage. Nutritional study reveals that Bio-Rhythm is rich in zinc and other herbal constituents which, in turn, promote production of testosterone by the body naturally and protect sperm from free radical damage, thereby rejuvenating the body. The launch would be followed by similar launches across Andhra Pradesh and in other South Indian states.
The company is foraying into international markets with the appointment of distributors and registration of Bio-Rhythm with the Ministry of Health of Malaysia, Thailand, Myanmar, Cote D'Ivoire, Hungary, Redpublic of Yemen and Canada. Jayakumar said current global Aphrodisiac market is approximately USD 3.8 billion and projected to touch USD 6.6 billion by 2012. The total Indian Aphrodisiac market is approximately USD 0.05 billion (200 crore), which includes herbal and allopathic products.
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